Service With A Crm Smile

ONE of the fastest-growing areas in corporate computing in the past year has been a type of software known as customer relationship management, inevitably abbreviated to CRM. As its name suggests, it is software that helps organisations manage their relationship with their customers. That sounds

Crm: Everything Old Is New Again

Katrina Nicholas found a dynamic new concept based on a dynamic old idea. CRM may be the latest technological buzz word, but it's not all hype. That was the message from US Customer Relationship Management experts brought to Sydney for a conference on corporate data management. CRM software i